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Control Your Image
How to Become a Cult Leader - S1 - E5
Leverage media coverage to cultivate a pious image like Shoko Asahara, who built the doomsday cult Aum Shinrikyo on positive PR and deadly methods.
How to Become a Cult Leader: Season 1 - 6 Episode s
1x1 - Build Your Foundation
July 28, 2023
Embrace your calling and reinvent yourself by studying the life of petty criminal and folk rock troubadour-turned-murderous legend Charles Manson.
1x2 - Grow Your Flock
July 28, 2023
Build a fervent following by retracing the steps of Jim Jones, whose messiah complex turned a small healing grift into a dangerously loyal congregation.
1x3 - Reform Their Minds
July 28, 2023
Return to Buddhafield and unlock the mastery of manipulation with Jaimie Gomez, a failed actor who built an army of servants by promising enlightenment.
1x4 - Promise Eternity
July 28, 2023
Apocalypse, anyone? Create credible danger and consolidate power by studying the spiritual, sci-fi narrative of Heaven's Gate leader Marshall Applewhite.
1x5 - Control Your Image
July 28, 2023
Leverage media coverage to cultivate a pious image like Shoko Asahara, who built the doomsday cult Aum Shinrikyo on positive PR and deadly methods.
1x6 - Become Immortal
July 28, 2023
Avoid unhappy endings and cement your legacy by studying Sun Myung Moon, who transformed the Unification Church into a still-thriving economic machine.